Since Google has begun structuring its search engine results to reward dynamic original content, businesses that utilize Video in their online marketing are at a massive advantage.

This may come as a surprise, but according to Wendy Stevens, CEO of a marketing company called Nashville Video stated in a recent press release that a video which is tagged with high-performing key terms has a “50 times better chance of appearing on the first page of results than any given text page.”

Consequently companies that offer informational videos as part of their online strategy are starting to appear on the first page of search results. Often, their videos achieve top placement alongside the websites of far bigger companies. Continue reading “The best way to market your business — Video!” »