Tsunami

Brilliant Japanese tourism social media campaign

Last week (March 11) it was exactly one year since Japan was hit by the tsunami which did untold damage. While impossible to fully comprehend...read more  

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social advertising, social media strategy, websites, website strategy

Brilliant campaign that goes viral!

Raising awareness about such a serious subject as Alzheimer’s is a tough creative ask. How do you engage people and make a big impact? Recently...read more  

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twisted head

Get your head around ranking well on Google!

Last week I talked about “The growing importance of social signals” and how they aid your SEO efforts and help to validate your traditional link...read more  

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online marketing strategy

Fantastic inbound marketing “infographic”

While inbound marketing is no walk in the park, many of you will know that I believe it has a big future. Embracing inbound marketing...read more  

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Backlinking and social signals?

The emerging importance of ‘social signals’

If search engine optimisation (SEO) is already part of your digital strategy then you would be familiar with the importance of backlinking. A strategy by...read more  

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Marketing can be seen as the Canary in the cage

Marketing in a transitional media world

Marketers are considered the ‘canary in the mine’ when it comes to monitoring the health of the business world. We are the first to see...read more  

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